We are thrilled to announce an exciting project that we've been working on this summer — Brand Joint team has teamed up with Women Grow and Korto Momolu, the renowned fashion designer known for her bold designs on season 5 of Project Runway to brand a historical event during New York Fashion Week!
“High Fashion Meets the World of Cannabis" bridges the cannabis and fashion industries to bring awareness to the power of women in hemp and cannabis. Momolu will debut a fashion collection Saturday, September 7th at Chelsea Piers (Pier 59 Studios) in New York City that embodies the power, influence, and strength of women leadership. Her collection of largely hemp-based designs will incorporate aspects of health and wellness and showcase the immense talent and creativity women bring to both the cannabis and fashion industries.
Brand Joint and I+I Botanicals, our own brand of CBD-infused self care products are proud to sponsor this event curated and executed for women, by women. Our design team worked with Women Grow and Momolu to develop the overall brand strategy for the event and its marketing and promotion, ensuring each and every aspect of the show has a consistent look and feel. Additionally, an animated Times Square billboard will run for three days during rush hour!
For more information about the event and to purchase tickets, click here. See you in NYC!